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Marketing Intelligence, Marketing Practices, Resource Guides and Salutes from Advertising Age | brandedcontent.adage.com Reviews
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BtoB Agency Guide 2014 | Advertising Age
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Ad Age Custom Programs. BtoB Agency Guide 2014. Advertising Age's 2014 BtoB Agency Guide. When it comes to reaching your most important BtoB clients, selecting an agency that will work closely with your marketing team is paramount. Decisions on what you need are critical to your business, but choosing which companies to work with can sometimes be overwhelming. For more information about 2015, please contact Jackie Ramsey at jramsey@adage.com.
Playboy: Celebrating 60 Years - Advertising Age
http://brandedcontent.adage.com/mic/playboy
Ad Age Content Strategy Studios. Celebrating 60 Years of Playboy. You can't reach the modern man unless you understand him. As an advertiser, you need to know not only how much disposable income he has, but also how he spends his money and his time. In this section, learn about what makes the modern man tick and how to reach him. Featured Content: State of Man. Armed with this information, marketers can better target men and reach them where it matters (in their wallets). Download the Complete Report.
Social Media Spotlight | Advertising Age
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Ad Age Custom Programs. Ad Age's Social Media Spotlight. Social Media is rapidly becoming a mainstream marketing tool as marketers work out how best to use it and develop metrics that work for them. Given the number of available options and the growing number of social media sites keeping track of branding efforts in this area can be daunting. For more information about 2015, please contact Jackie Ramsey at jramsey@adage.com.
Advertising Age
http://brandedcontent.adage.com/tvtech
Ad Age Custom Programs. HOW THE SHIFT TO A MULTISCREEN ENVIRONMENT IS CREATING MORE OPPORTUNITIES FOR ADVERTISERS. TV viewing habits have changed dramatically in the past two years, but marketers and agency executives say the increase in viewing opportunities across multiple devices and screens gives them more ways to reach their consumers. In fact, over half (51%) are optimistic about TV as an ad medium and 63% of executives believe TV technology provides a better platform to reach targeted consumers.
Omnichannel Retail - Ad Age Whitepapers - Advertising Age
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Ad Age Custom Programs. Check out more content. Technology and retail are converging to blend into a seamless shopping experience, and customers now expect to be able to move from online to in-store with ease. This report looks at how retailers are successfully delivering and meeting consumer preferences for researching and purchasing products. This report is available free to Ad Age readers, compliments of Rakuten Marketing. Education (professor, student, university, etc.). Other - please specify.
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Marketing | Small Business Accelerator
https://sba.ubc.ca/business-basics/marketing
Skip to main content. Skip to main navigation. The University of British Columbia. UBC - A Place of Mind. The University of British Columbia campus. Small Business Accelerator Program. Intro to Business Research Guide. BC Business Support Directory. Small Business Accelerator Program. Intro to Business Research Guide. Project Management and Collaboration. KnowThis.com - Principle of Marketing Tutorials. A first-stop for learning about marketing, there are sections on how to write a marketing plan. This g...
perspectives of ecarus :: 소셜미디어가 깔때기인게 아니라, 대중매체가 고장난 확성기라서 문제
http://ecarus.me/155
소셜미디어가 깔때기인게 아니라, 대중매체가 고장난 확성기라서 문제. 오늘(2015년 5월 2일)자 중앙일보에 "알맹이 빼고 가십만 남기는 '페북 트위터 깔때기'". 심서현 기자)라는 제목의 기사가 났습니다. 기사는 오바마 vs. 롬니, 고승덕 vs. 조희연 등의 선거 사례에서 중요한 논쟁의 본질 대신 트위터에서 제기된 말초적 소재에 대중이 얼마나 영향을 받았는지 살펴보고 소셜미디어의 역할에 대해 한탄합니다. 사진 출처: 중앙일보 " 알맹이 빼고 가십만 남기는 '페북 트위터 깔때기'. 기자는 논지를 뒷받침하기 위해 국제 온라인저널리즘 세미나(ISOJ)에서 발표된 "금메달, 블랙 트위터, 안 좋은 머리 모양 : 개비 더글러스 논쟁 만들기"라는 논문을이 인용했습니다. 캐슬린 매클로이 미 오클라호마 주립대 교수가 쓴 논문은 美 ISOJ에서 최고논문상을 받기도 했다고 합니다. 버전으로 보실 수 있습니다 - 은 기자가 소개한 것처럼 트위터가 올림픽의 새 역사를 머리 모양 논쟁으로 변질시켰다"거나 뉴스를 왜곡 ...
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Marketing Intelligence, Marketing Practices, Resource Guides and Salutes from Advertising Age
Refocusing the Role of Creative. The fast-changing, multilayered digital world has created challenges for even the world’s largest marketers. Here’s how a creative management platform a cloud-based technology that enables real-time, actionable creative production, distribution, measurement and optimization can help. A creative management platform can provide a powerful creative lever to make advertising more effective. Sponsored by Celtra. 2017 Healthcare Marketing IMPACT Awards. Respondents to an Ad Age...
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Detlev Scholz – Konzept, Produktion und Post für Werbefilme und Portraits.
Konzept, Produktion und Post für Werbefilme, Videoclips und Portraits. 8220;Beim Fussball etwas über dem Durchschnitt. Bei Filmen deutlich drüber. Jean Remy von Matt. 8220;Detlev Scholz ist ein Besessener. Stephan Schäfer, Vorstand Gruner and Jahr. 8220;Schon etwas irre, aber auch irre gut. Simone Ashoff, Jung von Matt Academy. 8220;Der Mann, mit dem man die Projekte ausprobieren kann, die schiefgehen könnten, aber nicht dürfen. Matthias Berg, Texterschmiede. BRANDED CONTENT CAFÉ LIEFERT:. BILD AM SONNTA...
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