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How to Build Social Media Into Your Content Marketing Processes
http://contentmarketinginstitute.com/2014/06/build-social-media-content-marketing-processes
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Published June 20, 2014. Managing the Editorial Process. How to Build Social Media Into Your Content Marketing Processes. For a time, social media and content marketing may have seemed interchangeable, but they are actually quite different. In short, you really can’t have one without the other. Your blog or website should be a key compon...
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Automating Content Reuse: One Marketing Team’s Story
http://contentmarketinginstitute.com/2015/08/automating-content-reuse
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. By Jen Brass Jenkins. Published August 6, 2015. Automating Content Reuse: One Marketing Team’s Story. Is your organization generating web-based content by the bucketful? At least we’ve made a promising start. All the content our department was generating was sequestered on either our blog page, our podcast page, or our news page. Peo...
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Engaging Content Archives - Content Marketing Institute
http://contentmarketinginstitute.com/tag/engaging-content
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Mitch Joel on Blogging, the Art of Podcasting and the Next Big Thing [Interview]. Joe Pulizzi talks to Mitch Joel a founding father of blogging and president of Twist Image about the art of the podcast and what ‘screen’ marketers should keep their eyes on. Continue reading →. 4 Ways to Use PR in Your Content Marketing Efforts [Case Study].
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3 Content Optimization Questions That Google Analytics Can Answer
http://contentmarketinginstitute.com/2013/10/content-optimization-questions-google-analytics-answer
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Published October 17, 2013. 3 Content Optimization Questions That Google Analytics Can Answer. It’s a big tool with lots of reports. Google Analytics can be intimidating. It can also be a huge waste of time. Too many marketers just browse through charts and graphs, without gaining any insights, without making a decision. Note: This examp...
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Content Marketing Definition - Examples
http://contentmarketinginstitute.com/2012/06/content-marketing-definition
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Published June 6, 2012. Six Useful Content Marketing Definitions. Our definition of content marketing depends on who we are talking to and what we are doing with it. Rob Yoegel. Content Marketing Director at Monetate, recently reached out to a group of content marketing experts searching for definitions. A content marketing strategy can ...
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Small Business vs. Large: Facebook Content Marketing Lessons
http://contentmarketinginstitute.com/2012/03/facebook-content-marketing-lessons
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Published March 6, 2012. Facebook Content Marketing Lessons from Large Brands. Facebook is, in many ways, a very local platform. Most people’s friends are from their geographic areas. While I focus on the automotive industry in my examples comparing what’s working for local auto dealerships (small business) to what’s working for large au...
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Content Marketing In The Echo Chamber | Content Marketing Institute
http://contentmarketinginstitute.com/2011/10/content-marketing-echo-chamber
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Published October 17, 2011. Content Marketing In The Echo Chamber. And so on. But the leveling of the playing field has a dark side: It’s opened up pseudo-careers for a lot of charlatans hoping to get rich quick selling the magical elixir of social media. Such as creating great content and spreading it in ways that drive conversations an...
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Michele Linn, Author at Content Marketing Institute
http://contentmarketinginstitute.com/author/mlinn
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Michele is the Vice President of Content at the Content Marketing Institute. She is one of those people who truly loves what she does and who she works with. You can follow her on Twitter at @michelelinn. Editorial Strategy and Planning. Operations, Teams and Process. Published July 3, 2016. A Template to Simplify Your Editorial Reporting.
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The Role of PR and Content Marketing in 2015
http://contentmarketinginstitute.com/2014/12/role-pr-content-marketing
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Published December 14, 2014. Content Distribution and Promotion. The Role of PR and Content Marketing in 2015. We just hired our first full-time PR person at Kapost. His name is Dan. Our company is a firm believer in pure content marketing. Really, many CMOs face this question when putting together marketing strategy. Content marketing i...
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Andy Newbom, Author at Content Marketing Institute
http://contentmarketinginstitute.com/author/andy-newbom
White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. White Paper and eBook Library. Visual Content and Design. SEO and Content Marketing. Content Marketing Tools and Technology. Visual Content and Design. Published May 5, 2014. How to Create Visual Content with this Simple, Dirt Cheap Tool. This post was co-written by Nick Kellet, Co-Founder of. As digital marketing begins to mature, an interesting trend is emerging. Join Over 150,000. Get daily articles and news delivered...
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