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Nir Eyal Bestselling Author and Behavioral Designer | NirandFar.com

Nir Eyal - Best-Selling author of Hooked: How to Build Habit-Forming Products blogs at NirandFar.com about consumer psychology and behavioral design

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Nir Eyal Bestselling Author and Behavioral Designer | NirandFar.com | nirandfar.com Reviews
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Nir Eyal - Best-Selling author of Hooked: How to Build Habit-Forming Products blogs at NirandFar.com about consumer psychology and behavioral design
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Nir Eyal Bestselling Author and Behavioral Designer | NirandFar.com | nirandfar.com Reviews

https://nirandfar.com

Nir Eyal - Best-Selling author of Hooked: How to Build Habit-Forming Products blogs at NirandFar.com about consumer psychology and behavioral design

INTERNAL PAGES

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1

Hooking Users In 3 Steps: An Intro to Habit Testing

https://www.nirandfar.com/2012/04/hooking-users-in-3-steps.html

A blog about behavior engineering. Hooking Users In 3 Steps: An Intro to Habit Testing. The truly great consumer technology companies of the past 25 years have all had one thing in common: they created habits. This is what separates world-changing businesses from the rest. Apple, Facebook, Amazon, Google, Microsoft, and Twitter are used daily by a high proportion of their users and their products are so compelling that many of us struggle to imagine life before they existed. And the importance of habits.

2

The Book - Hooked: How to Build Habit-Forming Products – Nir Eyal

https://www.nirandfar.com/hooked

A blog about behavior engineering. Hooked: How to Build Habit-Forming Products. Is a guide to building habit-forming technology, written for product managers, designers, marketers, and startup founders to provide:. Practical insights to create habits that stick. Actionable steps for building products people love and can’t put down. Behavioral techniques used by Twitter, Instagram, Pinterest, and others. 8220;When it comes to driving engagement and building habits, Hooked. Technology Writer and Investor.

3

To Become a Superstar, Improve Your Strengths - Nir And Far

https://www.nirandfar.com/2013/08/to-become-a-superstar-improve-your-strengths-not-your-faults.html

A blog about behavior engineering. To Become a Superstar, Improve Your Strengths (Not Your Faults). This guest post is by. The CEO of LiveRamp in San Francisco. This essay is a bit different from the normal subject matter on the blog but I hope it will stir some discussion about which of our personal habits are worth improving. Connect with Auron on Twitter at @auren. Most people who set out to improve themselves focus on their faults. For example, here’s Bridget Jones. The impulse to focus on your weakn...

4

Where is the Web Going?

https://www.nirandfar.com/2012/01/where-is-web-going.html

A blog about behavior engineering. Where is the Web Going? Disruptive web innovation comes from changes in interface. Interfaces, which make information easier to understand by mainstream users, create world-changing companies. The next stage of the web is the Curated Web, which like the stages before, will create massive opportunities for entrepreneurs who see the trend. Facebook wins, cashes in its chips, and we all go home? I believe we can we plot the growth of online media companies against a predic...

5

The Morality of Manipulation

https://www.nirandfar.com/2012/07/the-art-of-manipulation.html

A blog about behavior engineering. The Morality of Manipulation. Let’s admit it, we in the consumer web industry are in the manipulation business. We build products meant to persuade people to do what we want them to do. We call these people “users” and even if we don’t say it aloud, we secretly wish every one of them would become fiendishly addicted. Users take our technologies with them to bed. 8221; and warns of equally addictive and potentially destructive side-effects. When Is Manipulation Wrong?

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That’s right Tommy Boy | The Cat Got Fat

https://cbass8.com/2014/06/10/thats-right-tommy-boy

The Cat Got Fat. Life and Product Management use the same principles. About Me and My Blog. That’s right Tommy Boy. That’s right Tommy Boy. Tom Brady Responded To That ESPN Article That Says He Isnt A Top 5 QB Anymore…And His Response Is About What I Expected. An article on ESPN.com last week garnered a great deal of attention by claiming that Brady was no longer one of the NFL’s top five quarterbacks. I think Bill Belichick said it best when he once said, “stats are for losers.” They are...I didnt talk ...

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rhfung, Author at Tech in SF and Oakland

http://www.techsfo.com/blog/author/rhfung

Tech in SF and Oakland. Software engineering blog for mobile and web. Setting up Python development environment on Mac OS X. On June 4, 2016. Setting up Python on Mac OS X takes a few steps, which will allow you to configure a sane environment that won’t mess up the pre-shipped version of Python. Remove any old environments. Make sure to remove old installations of. Software engineering practices to reduce software defects. On January 1, 2016. Testing, live data audits, and debuggabilty. On June 5, 2015.

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The Desi CMO: Air Blog: The Cobesity Epidemic and my Digital Diet

http://virginiasharma.blogspot.com/2014/07/air-blog-cobesity-epidemic-and-my.html

Friday, July 18, 2014. Air Blog: The Cobesity Epidemic and my Digital Diet. I am writing this blog from 30 thousand feet in the air, on my way back to Singapore from San Fransisco. Just minutes before I took off I read the horrifying news about MH 17 shot down over Ukraine with 298 onboard who died. May their souls rest in peace. So where would you hide from bad things that could happen to you? Honestly, the only thing to do, is to get on with it. Go to work, go to a bar. Get on a plane. 2 We binge on li...

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lancepoole | Build To Think

https://build2think.wordpress.com/author/lancepoole

Creativity unleashed through design thinking. Skip to primary content. Skip to secondary content. One mistake we all make. December 17, 2014. We spend much of our life seeking explanations. What caused the issue with production last Tuesday? Why is the market down today? Why was Steve Jobs so successful? Although we humans like our mental checkbook in balance, there’s a problem – most of us hate accounting. We skip steps and perform the mental reconciliation in haste. A recent WSJ article. The technical ...

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My $1B market is bigger than yours | Market Found

http://market-found.com/1b-market-bigger

Subscribe to the blog. My $1B market is bigger than yours. In “ Go Bottom Up, Not Belly Up. 8221; I reflected that the plan for how. You saturate your Total Addressable Market (TAM) is far more important to a seed-stage company than its absolute size. This sparked an email chain and conversation with Nir that left us wondering whether TAM – for solutions solving previously unmet needs – can be defined in any meaningful fashion. So when David Morin had too many girls in his network and launched Path.

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Nir Eyal Bestselling Author and Behavioral Designer | NirandFar.com

Behavior Can Be Designed. Whether you are designing the behavior change of your consumers or your own habits, you’ll benefit from understanding research I share from behavioral economics, neuroscience, and consumer psychology. Where Would You Like To Start? Take the first step to learning how to build habit-forming technology by downloading the. If you’d like to understand consumer behavior, then I recommend downloading the 18-lesson Product Psychology course in PDF. GET THE BRAIN HACKS. For most of my c...

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