blog.cubeyou.com
Customer Insights Blog - Cubeyou | New Business Pitch
http://blog.cubeyou.com/topic/new-business-pitch
Millennial Hispanics Might be the Key to Sprint’s Comeback. Verizon is king of the wireless market, holding just shy of 35% of market share. AT&T is nipping at its heels at 32%. T-Mobile is about half of that, and in this bar-chart family picture, Sprint looks like the baby of the bunch. On Jan 30, 2017 3:00:00 AM. 0 Comments Click here to read/write comments. Applebee’s Slump Prompts Agency Change (Again). On Jan 9, 2017 8:59:43 AM. 0 Comments Click here to read/write comments. On Dec 20, 2016 6:54:01 AM.
blog.cubeyou.com
5 Ways a Kick-Ass Marketing Team Used Cubeyou Data in its Pitch
http://blog.cubeyou.com/five-ways-a-kick-ass-marketing-team-used-cubeyou-data-is-its-pitch
5 Ways a Kick-Ass Marketing Team Used Cubeyou Data in its Pitch. At Cubeyou, we provide the raw data. A lot of raw data. And we love nothing more than to watch a brilliant marketing team take that data and transform it into a winning pitch. What Blitz did with our data was nothing short of brilliant (and their new client thought so too). We tell the whole story in our. 1 - Don’t just show them the data put the data into context. What adjective would you use for that type of person? The social media prefe...
blog.cubeyou.com
Customer Insights Blog - Cubeyou | HowTo
http://blog.cubeyou.com/topic/howto
5 Ways a Kick-Ass Marketing Team Used Cubeyou Data in its Pitch. At Cubeyou, we provide the raw data. A lot of raw data. And we love nothing more than to watch a brilliant marketing team take that data and transform it into a winning pitch. On Oct 4, 2016 7:00:00 AM. 0 Comments Click here to read/write comments. Leverage Both-Brain Marketing for More Meaningful Campaigns. Not so long ago (roughly 500 years? On Jul 6, 2015 7:30:00 PM. 0 Comments Click here to read/write comments. On Jun 24, 2015 7:30:00 PM.
blog.cubeyou.com
Pitch Brief: Mattel (May the Force be with you, Millennial Moms)
http://blog.cubeyou.com/mattel-millennial-moms-audience-analysis
Pitch Brief: Mattel (May the Force be with you, Millennial Moms). Mattel is conducting a media agency review for both media planning and media buying, which is pretty exciting considering there isn’t a child alive who doesn’t own a Mattel toy of some kind. They own everything, from American Girl to Ninja Turtles but lately, they’ve been making the most money off of the interstellar cash cow: Star Wars. Star Wars was the #1 contributor to financial growth in action figure, vehicle, and. Mattel is partneri...
blog.cubeyou.com
Meet the Fast Food Chicken Consumers – Can KFC Re-Colonelize Them?
http://blog.cubeyou.com/meet-the-fast-food-chicken-consumer
Meet the Fast Food Chicken Consumers Can KFC Re-Colonelize Them? They all rank higher than Kentucky Fried Chicken. Kentucky Fried Chicken is, perhaps, the most recognizeable fast food fried chicken brand in the world, thanks to a combination of longevity, brilliant branding, and an unforgettable flavor. Did you know that in Japan, Christmas is inextricably associated with KFC, thanks to the. Kurisumasu ni wa kentakkii. Marketing campaign in 1974? Fast Food Chicken Consumers vs. KFC Consumers. They score ...
blog.cubeyou.com
Customer Insights Blog - Cubeyou | Knowledge
http://blog.cubeyou.com/topic/knowledge
Millennial Hispanics Might be the Key to Sprint’s Comeback. Verizon is king of the wireless market, holding just shy of 35% of market share. AT&T is nipping at its heels at 32%. T-Mobile is about half of that, and in this bar-chart family picture, Sprint looks like the baby of the bunch. On Jan 30, 2017 3:00:00 AM. 0 Comments Click here to read/write comments. Applebee’s Slump Prompts Agency Change (Again). On Jan 9, 2017 8:59:43 AM. 0 Comments Click here to read/write comments. On Dec 20, 2016 6:54:01 AM.
blog.cubeyou.com
The Silent Majority Speaks - How we could have predicted the 2016 US presidential election
http://blog.cubeyou.com/the-silent-majority-speaks
The Silent Majority Speaks - How we could have predicted the 2016 US presidential election. Last week, together with other members of the data science team at Cubeyou, we finalized a new version of our interest algorithm. The algorithm analyzes posts, likes, interactions and reactions of several million social media users across numerous pages of brands, media, organizations and famous people, and produces a distribution of interests for each user. The New York Times. How the Polls Gave Us President Trump.
blog.cubeyou.com
Meet the Gamers: You’ve been PWND
http://blog.cubeyou.com/meet-the-gamers-you-have-been-pwnd
Meet the Gamers: You’ve been PWND. Millennials have the reputation as gaming grownups adults who, taking a break from adulting, turn to computer games and video games, which were formerly provinces of children and guys living in their parents’ basements (who are also, likely, Millennials). But we took a closer look into the Gamer demographic. Did we find Millennials en masse? And these people have money to spend. Entertainment Industry, Listen Up. Can you guess what entertains them? They are movie lovers...
blog.cubeyou.com
Applebee’s Slump Prompts Agency Change (Again)
http://blog.cubeyou.com/applebees-casual-dining-consumers
Applebee’s Slump Prompts Agency Change (Again). Applebee’s Neighborhood Grill and Bar has been in a prolonged sales slump for five consecutive quarters, which must have hit the casual dining giant hard, considering its previous five consecutive quarters of gains that ended abruptly in mid-2015. After less than a year of working with. McDonald’s serves gourmet burgers. Starbucks serves wine and small plates. And legit chefs like Top Chef judge Tom Colicchio open fast-casual joints like. In the world of lo...
SOCIAL ENGAGEMENT