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talking digital - Ben Shepherd | ben shepherd’s blog about all things media

ben shepherd's blog about all things media

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talking digital - Ben Shepherd | ben shepherd’s blog about all things media | talkingdigital.wordpress.com Reviews

https://talkingdigital.wordpress.com

ben shepherd's blog about all things media

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Why doesn’t Twitter have local AU advertising sales? | talking digital - Ben Shepherd

https://talkingdigital.wordpress.com/2012/06/17/why-doesnt-twitter-have-local-au-advertising-sales

Talking digital – Ben Shepherd. Ben shepherd’s blog about all things media. Talking Digital Q&A #11: Alan Kohler. Herald Sun Supercoach – a revenue trade off? Why doesn’t Twitter have local AU advertising sales? June 17, 2012. For the past 12 months, Twitter’s Australian usage has remained around 2m people per month. That’s 2m people – not 2m unique browsers – and that’s consistent (plus or minus 5% either way) since mid 2011 (according to Nielsen). 8211; Twitter has strong mobile growth opportunities an...

2

Talking Digital Q&A #11: Alan Kohler | talking digital - Ben Shepherd

https://talkingdigital.wordpress.com/2012/06/14/talking-digital-qa-11-alan-kohler

Talking digital – Ben Shepherd. Ben shepherd’s blog about all things media. Talking Digital Q&A #10: Simon Joyce, CEO MCM Entertainment Group. “Content remains king and technology is now queen”. Why doesn’t Twitter have local AU advertising sales? Talking Digital Q&A #11: Alan Kohler. June 14, 2012. You normally see Alan Kohler. On the news. He has been a staple on the ABC’s 7pm bulletin. Lately, Kohler has been making the news. Reports of Fairfax. Alan sat down to answer a few questions. Talking Digital...

3

Herald Sun Supercoach – a revenue trade off? | talking digital - Ben Shepherd

https://talkingdigital.wordpress.com/2012/06/19/herald-sun-supercoach-a-revenue-trade-off

Talking digital – Ben Shepherd. Ben shepherd’s blog about all things media. Why doesn’t Twitter have local AU advertising sales? Fantastic Delites – A PR fail worth a mention →. Herald Sun Supercoach – a revenue trade off? June 19, 2012. Those who know me well know that I am a bit of a tragic for Herald Sun’s AFL Supercoach. Anyway – this isn’t about my Supercoach team. But it did inspire this post. At round 12 I have 3 trades left. 12 more rounds of footy left and I have 3 trades to last me. It&...Right...

4

talkingdigital | talking digital - Ben Shepherd

https://talkingdigital.wordpress.com/author/talkingdigital

Talking digital – Ben Shepherd. Ben shepherd’s blog about all things media. Hairdressing and Advertising …. July 19, 2012. I remember reading something somewhere (how is that for a citation ) that compared the advertising industry to the hairdressing industry. Obsessed with youth, obsessed with trends, and obsessed with meaningless awards. I didn’t really agree with this but I got me thinking that there are many similarities between the two, not in a negative sense. Why did I think about this? The name o...

5

What’s worse? Media consolidation or too many outlets reporting the same thing? | talking digital - Ben Shepherd

https://talkingdigital.wordpress.com/2012/07/15/whats-worse-media-consolidation-or-too-many-outlets-reporting-the-same-thing

Talking digital – Ben Shepherd. Ben shepherd’s blog about all things media. Fantastic Delites – A PR fail worth a mention. Hairdressing and Advertising … →. Media consolidation or too many outlets reporting the same thing? July 15, 2012. However right now I think that in many ways we have far too much media, too much media that effectively report on the same things, taken from the same sources, published at the same time. Then there are about 300 hanger-on publications that exist to effectively re-report...

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mumbrella.com.au mumbrella.com.au

Report: Amnesia, White Agency, Hyro and HotHouse are the digital agencies to beat - Mumbrella

https://mumbrella.com.au/report-amnesia-white-agency-hyro-and-hothouse-are-the-digital-agencies-to-beat-8187

Skip to main navigation. ABC drops 3 for ME in childrens’ channel rebrand. Woolworths silent after leaks reveal return of Qantas rewards points. Mumbrella to present a Snapchat for Marketers Masterclass. WPP results flat after STW merger as market outlook remains cautious. Mumbrella 360 video: Keeping the band together – exploring ways to build enduring creative chemistry. We’ve reached the end of the glossy era. How influencer marketing brings customers back to their carts. Fishing for a way to stand out.

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iNSERT BRAND - Farrel Brest: Politics and Social Media

http://insertbrand.blogspot.com/2010/12/politics-and-social-media.html

Politics and Social Media. Tel Aviv, Florentine, Israel. What ever feels good. View my complete profile. Legos Social Media Strategy. Coca Cola sharing what matters. Politics and Social Media. What principles should guide your sustainable comm. Thoughts on Social Media. Being a good account man. Tweet STERLING: I'M BEING PUNISHED FOR MAKING MY JOB LOOK EASY. ALTHOUGH - THAT KID GUY, HE HAS A SPARK. HE IS A PURE ACCOUNT MAN. COOPER: AND WHAT IS THAT. Current state of Comms Planning with Joel Pearson.

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iNSERT BRAND - Farrel Brest: Coca Cola sharing what matters...

http://insertbrand.blogspot.com/2010/12/coca-cola-sharing-what-matters.html

Coca Cola sharing what matters. Coca-Cola: Sharing What Matters, Adam Brown; presented by GasPedal and the Social Media Business Council. Notes while listening to the video. First, listen and Review. What is being said. Not just in a crisis, what are people talking about already? Then create content like that (gives ideas of what to say). Video is the future - dah. take with a specific purpose - be educationally entertaining. What is the most interesting content. Tel Aviv, Florentine, Israel. Sorry I can...

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iNSERT BRAND - Farrel Brest: Facebook Aussie Stats

http://insertbrand.blogspot.com/2011/03/facebook-aussie-stats.html

How to best use Facebook, Paul Borrud. From Social Media Club, Sydney. Tel Aviv, Florentine, Israel. What ever feels good. View my complete profile. Being a good account man. Tweet STERLING: I'M BEING PUNISHED FOR MAKING MY JOB LOOK EASY. ALTHOUGH - THAT KID GUY, HE HAS A SPARK. HE IS A PURE ACCOUNT MAN. COOPER: AND WHAT IS THAT. Current state of Comms Planning with Joel Pearson. Say hello to Eero. You dream, I dream, together we dream. The Internet of Poorly Working Things. Mumbrella looks over some of ...

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iNSERT BRAND - Farrel Brest: June 2010

http://insertbrand.blogspot.com/2010_06_01_archive.html

A really clever banner-advertising campaign that works like scratchies on websites and blogs! CSR and Sustainability communications. Lessons from the Obama campagin. How is TV adapting to technology? Subscribe to: Posts (Atom). Tel Aviv, Florentine, Israel. What ever feels good. View my complete profile. CSR and Sustainability communications. How is TV adapting to technology? Being a good account man. Current state of Comms Planning with Joel Pearson. Say hello to Eero. Mumbrella looks over some of the l...

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iNSERT BRAND - Farrel Brest: Social Media Strategy

http://insertbrand.blogspot.com/2011/01/social-media-in-business.html

Social Media for Business. Tel Aviv, Florentine, Israel. What ever feels good. View my complete profile. Being a good account man. Tweet STERLING: I'M BEING PUNISHED FOR MAKING MY JOB LOOK EASY. ALTHOUGH - THAT KID GUY, HE HAS A SPARK. HE IS A PURE ACCOUNT MAN. COOPER: AND WHAT IS THAT. Current state of Comms Planning with Joel Pearson. If you wanted to hear about the current state of Comms Planning, you should definitely check out the latest episode of The Planning Salon. I was lucky en. Mumbrella looks...

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iNSERT BRAND - Farrel Brest: Lego's Social Media Strategy

http://insertbrand.blogspot.com/2010/12/lego-social-media-strategy.html

Lego's Social Media Strategy. Diving into LEGO's Strategy Behind Connecting Their Amazing Network of Fans - presented by Jake McKee. This article is written by. This is a great video from Jake McKee (formally LEGO’s Global Community Relations Specialist) discussing how LEGO found, supported and incubated their biggest fans from around the world to help pull the company out of a pretty dark time to be back on top of the world, lead in part, by a strong social media strategy. 2 Support existing fans. Witho...

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iNSERT BRAND - Farrel Brest: October 2010

http://insertbrand.blogspot.com/2010_10_01_archive.html

This is brilliant content promoted through. It looks like the vampire phenomena, (shows like True Blood) have provided iGo with an interesting angle to discuss an ordinarily boring topic. For content to spread online, brands need to create entertaining and engaging content. UN Adopts Wiki-Power To Document Wildlife Conservation. The United Nations Environment Programme has recently turned to the power of the wiki to provide a worldwide picture of wildlife conservation efforts. The new site,. If you wante...

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iNSERT BRAND - Farrel Brest: March 2011

http://insertbrand.blogspot.com/2011_03_01_archive.html

How to best use Facebook, Paul Borrud. From Social Media Club, Sydney. Subscribe to: Posts (Atom). Tel Aviv, Florentine, Israel. What ever feels good. View my complete profile. Being a good account man. Tweet STERLING: I'M BEING PUNISHED FOR MAKING MY JOB LOOK EASY. ALTHOUGH - THAT KID GUY, HE HAS A SPARK. HE IS A PURE ACCOUNT MAN. COOPER: AND WHAT IS THAT. Current state of Comms Planning with Joel Pearson. Say hello to Eero. You dream, I dream, together we dream. The Internet of Poorly Working Things.

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talking digital - Ben Shepherd | ben shepherd’s blog about all things media

Talking digital – Ben Shepherd. Ben shepherd’s blog about all things media. Hairdressing and Advertising …. July 19, 2012. I remember reading something somewhere (how is that for a citation ) that compared the advertising industry to the hairdressing industry. Obsessed with youth, obsessed with trends, and obsessed with meaningless awards. I didn’t really agree with this but I got me thinking that there are many similarities between the two, not in a negative sense. Why did I think about this? The name o...

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