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We, both as consumers and marketers, are living in a world characterized by one universal truth simply put,. A near product parity syndrome across virtually all categories. Result: it's become that much more difficult today to enter into the immediate consideration set of the consumer as he is literally overwhelmed by a multitude of choices for the first time. In such a scenario, for any marketer, the need of the hour has become to get the. Maximum value for his money.

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We, both as consumers and marketers, are living in a world characterized by one universal truth simply put,. A near product parity syndrome across virtually all categories. Result: it's become that much more difficult today to enter into the immediate consideration set of the consumer as he is literally overwhelmed by a multitude of choices for the first time. In such a scenario, for any marketer, the need of the hour has become to get the. Maximum value for his money.
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Welcome To thefirm.in | thefirm.in Reviews

https://thefirm.in

We, both as consumers and marketers, are living in a world characterized by one universal truth simply put,. A near product parity syndrome across virtually all categories. Result: it's become that much more difficult today to enter into the immediate consideration set of the consumer as he is literally overwhelmed by a multitude of choices for the first time. In such a scenario, for any marketer, the need of the hour has become to get the. Maximum value for his money.

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thefirm.in thefirm.in
1

Welcome To thefirm.in

http://www.thefirm.in/training.htm

Thanks to this exposure, and experience, the same has also been carried forward in conducting relevant training programs and workshops among select corporate as well as relevant industry for in all aspects of communications management including:. 149; Campaign Development. 149; Brand Planning. 149; Image Management. 149; Consumer Profiling. 149; Strategic Media Management. 149; Innovative Media. 149; Media Strategy. 149; Advertising Research. Powered by Inspirations Info Solutions.

2

Welcome To thefirm.in

http://www.thefirm.in/profile.htm

Lead Consultant Profile . Given this background, it was only natural for Parveen to enter the world of strategic brand consulting…today after relocating back to Delhi from Chennai, Parveen has donned several hats, multi-tasking across industries, and across diverse functional responsibilities. Today, Parveen along with a couple of close friends and professional associates from the advertising industry has set up a marketing communications advisory, namely, The Firm( www.thefirm.in.

3

Welcome To thefirm.in

http://www.thefirm.in/branding.htm

Branding And Positioning . Powered by Inspirations Info Solutions.

4

Welcome To thefirm.in

http://www.thefirm.in/consulting_area.htm

The advertising positioning exercise is but the first step in the evolution of the brand communications plan taken in its entirety. At The Firm, the concept of marketing communications is spelt out in a simple yet relevant hypothesis the consumer interfaces with a brand in many ways as part of his buying preference and thereafter, his decision to buy the same and subsequently remain loyal to it over a period of time. 149; Concept Testing. 149; Usage and Attitude Studies. 149; Consumer Profiling. All the ...

5

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http://www.thefirm.in/feedback.htm

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Welcome To thefirm.in

We, both as consumers and marketers, are living in a world characterized by one universal truth simply put,. A near product parity syndrome across virtually all categories. Result: it's become that much more difficult today to enter into the immediate consideration set of the consumer as he is literally overwhelmed by a multitude of choices for the first time. In such a scenario, for any marketer, the need of the hour has become to get the. Maximum value for his money.

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